Work
Selected work from the last few years.
A few of the projects where the design moved a real metric. Case studies are coming, the short version is below.
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ESAB AI Search and E.V.A. case study cover Cutting AI search from 13 seconds to one, in 12 languages.
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ESAB Homepage Redesign case study cover Rewiring an enterprise homepage around real jobs-to-be-done.
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ESAB Hybris B2B Portal case study cover Rebuilding a B2B purchasing portal that no one understood anymore.
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Bubbly Belle case study cover Growing a DTC brand from zero to $1.2M monthly revenue.
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IMG Academy case study cover A recruitment portal for the world's premier sports academy.
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Disney On Ice case study cover A global marketing platform across 42 countries and 70 languages.
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Monster Jam case study cover Powering 340M monthly requests for a global live motorsport tour.